The Web is more interesting when you can build apps that easily interact with your friends and colleagues. But with the trend towards more social applications also comes a growing list of site-specific APIs that developers must learn. OpenSocial defines a common API for social applications across multiple Web sites. With standard JavaScript and HTML, developers can create apps that access a social network's friends and update feeds.
OpenSocial is built upon gadgets, so you can build a great, viral social app with little to no serving costs. With the Google Gadget Editor and a simple key/value API, you can build a complete social app with no server at all. Of course, you can also host your application on your own servers if you prefer. In all cases, Google's gadget caching technology can ease your bandwidth demands should your app suddenly become a worldwide success.
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